TheMarket
Creating Impactful Design Resources to Elevate TheMarket experience.
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Snapshots of two EDMs that I contributed to by assisting in the design process, supporting the marketing plan, and coding entirely from scratch using HTML/CSS.
TheMarket was a leader in the e-commerce space in New Zealand and a part of The Warehouse Group. During my time there, I created a variety of digital assets, including website and email banners, social media content, GIF animations, EDMs, and webpage designs.
I also played a key role in designing and collaborating on the development of a referral program website and accompanying email campaigns. These initiatives significantly enhanced customer loyalty, contributing to increased revenue and driving sales growth for the company.
This experience allowed me to refine my skills in creating impactful designs that align with business goals and resonate with target audiences.

Examples of EDM designs created with the team to promote sales and engage clients with promotions.

Referral program developed with the Marketing team, where I designed the banners, coded the website, and contributed to the marketing plan.

Snapshot of an email promoting a single brand and its sales from TheMarket.

Popup designed to raise awareness of the referral program, foster loyalty, and engage users to boost sales.

Logo I designed for TheMarket Club program, aimed at creating loyalty and offering benefits to customers who shop regularly on the e-commerce platform.